Marketing On Purpose Demo

Marketing On Purpose12-week program to swap mindless marketing chores, for a more successful, rewarding, meaningful approach to promoting and selling your online offers.

Next round: Monday 20th January - Sunday 13th April

£595 or 4 x £150 if you buy before 31st December 2024

Maximum 20 spaces available (16 remaining as of 16th Dec)

You tell yourself you’d make more money if you put more time and energy into your marketing.

If you were more consistent.

If you pushed through and did the hard thing, made that Instagram Reel, scheduled a month’s worth of content, emailed your subscribers every day, if…if…if….

But before you break into another round of self-flagellation, followed by promises to do better next week/month/year, may I offer an alternative perspective?

It’s hard to invest your precious time and energy in marketing when:

• You can’t see how it would add up to sales
• You don’t know if what you’re doing is working
• You’re constantly second-guessing your decisions, plans and ideas
• You’re not happy with the quality of the marketing content, or sales copy you’re putting it out
• You worry you’re just another clanging bell in an already ridiculously noisy space
• There seem to be so many different things you need to do to market your business, it feels pointless trying because you can only do a small percentage of them

It’s understandable that your brain slams on the brakes and questions whether creating more marketing content is your top priority right now, then gently redirects your attention to something else 🧠🧠🧠

Marketing is hard when it feels like a chore you need to push through.

Marketing On Purpose is a 12-week program designed around a weekly practice that reassures your brain that the marketing activities you want to do are meaningful and important.

As the weeks go on you will…

✔️ Feel more confident in the decisions you make so it’s easier to follow them through with gusto

✔️ Feel more confident in the content you’re writing, so it’s easier to create it, publish it and share it

✔️ Feel more confident that what you are doing is having an impact - on people’s lives, and the success of your business.

Every week you get:

The Weekly Kick-start
A carefully considered list of prompts so you can spend 10 minutes committing to your marketing activities for the week.

Ask Me Anything
Keep your marketing momentum going by getting my input on your ideas, decisions and dilemmas. Each week you can ask me one question. I reply inside the course platform, we can chat back and forth about that one thing for as much as you want during the week.

Copywriting Feedback
Of course, the program includes 1-1 copywriting feedback from me. You can send me a new piece of marketing content, website page, or sales copy to review each week (whether it's a brand-new draft, something that's been published for a while, or anything in between). I'll send you feedback. You'll be upgrading your copywriting skills and confidence one piece at a time.

Tiny Triumphs
A space to record things you did that you're proud of, little glimmers that what you're doing is working, and other moments of celebration big or small. And yes, I will be along to cheer, clap, wave and congratulate. Collecting this evidence helps you reflect on the impact your marketing is having on your business, and on the people who read your content, and will (maybe slowly) build your confidence that your marketing matters.

Plus:

3 months access to the Pass - So I can signpost you to any courses or resources that will be helpful for that week. If you're already a Passholder, I'll send you a £27 coupon for the program.

How It Works

Marketing On Purpose is 100%:

• Asynchronous - which means we don't ever have to be available at the same time. You complete the assignments (which involves answering a few questions) when it suits you. I read your answers when it suits me. You read the replies when it suits you..... you get the idea. It's like the most laid-back, yet productive, conversation you've ever had.

• Hosted inside my course platform - which means you can look back at your previous decisions and my answers. 
  
  
• Action focussed - I'll point you towards courses and resources that will help you with your week's priorities, but there's no additional learning material or curriculum. You'll learn by deciding, doing, reflecting, and then repeating the cycle.
  
  
• 1-1 experience - I'll be working with up to 20 people during the 12-week period, but your experience with me is 1-1. No group calls. No Facebook group. So if interacting with a group is your thing, this might not be for you. 

Who It's For

I've designed this for people who sell their expertise online as 1-1 services, coaching packages, group programs, courses and memberships

This is for you if:

• You’re willing to invest a couple of hours per week on marketing your business, but don’t yet feel confident knowing what activities you should invest that time in, or if what you're currently doing is working.
• You learn by doing and getting feedback. You will have access to all my courses and resources, but this is not an education-based program. This is a do it - reflect - learn - do it again type program.
• You’ve already successfully sold at least one service or online offer, and you know that if you got in front of more people, and were more intentional about promoting what you have, you could make more money.

This is not for you:

• You are brand new to online marketing
• You want a list of social media prompts, or email templates to fill out and publish
• You want to create long-term, or detailed project plans with dates, deadlines, timelines, milestones and dependencies.

Price

£595

or 4 x £150 if you buy before 31st December 2024

Maximum 20 spaces available

Want To See For Yourself?

Register to unlock the demo so you can take a tour of the content including the weekly prompts, and try using the platform to ask me a question, and chat back and forth with me to see how you like it.

Feedback received 10 days into the last round of Marketing On Purpose